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Hello.  I am a digital marketing executive based in New York.

 

I've spent the last 16 years helping brands navigate a complex climate in which they must advertise, create content, find audiences, and participate in social platforms. 

Businesses I've been part of have consistently grown in revenue, scale, and market perception. I've managed through expansion, acquisition and rebranding while developing new products and services, building new teams, and contributing to company strategy on the global management team. I'm good at building relationships vertically and horizontally, spanning across disciplines as diverse as design, engineering, research, production, marketing/PR, client services, and legal. 

Over the years, I've developed a broad perspective taking on strategic business challenges from across the marketing ecosystem, including media agency, creative agency, advertising platform, publisher, and client-side roles. I've done original research to inform decisions, develop products, and provide a thought leadership platform. 

I've been entrusted as a leading public spokesperson and trade writer. I'm a trained negotiator. I believe that my responsibility as a manager is to both get the best work from my reports and help them build their careers -- I'm proud of my track record attracting, training, and retaining top-quality talent.